Konstantinos Doulgeridis – Facebook Ads Master Course for E-commerce

Zero to Hero: Facebook Ads Master Course for E-Commerce

ABOUT THE COURSE

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Best Practices, Useful Tips & Secret Formulas and Master Facebook Ads , Algorithm instead to Make Your Ads Profitable From Day 1 (independently of the size of your budget)

WHAT’S INCLUDED

• Tools and strategies that will help you understand basics of the workings of the Facebook ads algorithm and build a strategy for your business
• 5 modules covering all the knowledge you need to run Facebook ads on your own
• BONUS: videos covering other aspects of the e-commerce marketing to help you increase your business’s profitability

The Facebook Ads Master course is divided into 5 comprehensive modules.

MODULE 1: Mindset

• LESSON 1: Why Mindset Matters
• LESSON 2: The Future of E-Commerce
• LESSON 3: What Most People Get Wrong
• LESSON 4: It Takes Money to Make Money

MODULE 2: Preparing Yourself for Success

• LESSON 1a: Facebook Pixel
• LESSON 1b: Facebook API
• LESSON 2: Ads for Established Businesses vs. Starting with Zero Pixel Data
• LESSON 3: Good Audience Research Saves Capital

MODULE 3: Creating Campaigns and Ads: Step-By Step Process

• LESSON 1: Visuals: Ad Copy and Image
• LESSON 2: Different Types of Campaigns
• LESSON 3: Conversion Ads
• LESSON 4: Carousel Ads
• LESSON 5: Custom & Lookalike Audiences
• LESSON 6: Catalog Dynamic Retargeting Ads
• LESSON 7: Social Media + Long Term Retargeting
• LESSON 8: The reason to exclude engaged customers
• LESSON 9a: Data Never Lies If the Reporting is Accurate
• LESSON 9b: iOS 14.5 Update
• LESSON 10: CBO vs. ABO
• LESSON 11: Example CBO Optimization
• LESSON 12: Sometimes a Single Duplication Can Do the Job

MODULE 4: My Methods

• LESSON 1: The Simple Method
• LESSON 2: MOB Strategy
• LESSON 3: The Blender Method
• LESSON 4: THE CRAZY METHOD

MODULE 4.5: Advantage Plus

• LESSON 1: How to Run Advantage Plus Campaigns
• LESSON 2: Advantage Plus Campaigns: Crazy Method Edition
• LESSON 3: Scaling with Advantage Plus Campaigns – Case Studies I
• LESSON 4: Scaling with Advantage Plus Campaigns – Case Studies II

MODULE 5: Ongoing Scaling and Management

• LESSON 1: The Elephant in the Room: The Attribution Model
• LESSON 2: Are You Making Money? Profit Margin and Breakeven ROAS
• LESSON 3: Scaling – How Facebook Shares the Pie
• LESSON 4: Help! I’ve been banned on Facebook
• LESSON 5: Diamonds Are Forever

+ BONUS LESSONS

WHO IT IS FOR

• small/medium business owners who struggle to get results with Facebook ads. Even after following so called “best practices” and being on the “hotline” with Fb ads reps
• Small/medium business owners who have seen some success with advertising on Facebook but can never get consistent, scalable results
• Small/medium business owners who have an account with an untrained pixel (If you don’t know what this is, you probably fit into this category)
• Small/ medium businesses owners/Facebook ads managers who want to start Facebook advertising the right way but aren’t sure how to do it correctly and train their pixel

Sale page: Konstantinos Doulgeridis – Facebook Ads Master Course for E-commerce