Brennan Dunn – Master Drip Email Marketing Automation Course

Name: Download Brennan Dunn - Master Drip Email Marketing Automation Course – Price $9
SKU: KSJZ6YUB
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Brennan Dunn – Master Drip Email Marketing Automation Course

SKU: KSJZ6YUB Categories: »VIP Only, Business & Marketing Tags: Brennan Dunn, Master Drip Email Marketing Automation Course

Description

Here’s what you’ll get:

Foundations

These are the basics: how to think about your contacts database, how you segment and tag your contacts, and ensuring we’re all speaking the same language

Database vs. List

Understanding the difference between lists of subscribers and a database of contacts.
Drip Terminology

Campaigns, workflows, tags, events, … What does it all mean? And what’s the role of each?
Getting Subscribers

How to get subscribers into your database. Covers the Drip widget, embedded forms, and 3rd-party API integrations.
Campaigns and Workflows

What’s the difference between Campaigns and Workflows? And how should you use both?
Forms

Single or double opt-in? Should rules be set at the form level, or from within a Workflow? I’ll show you how to best use forms.
Automation Rules

We’ll look at how to setup flat automation rules and rules within Workflows, and I’ll show you how to best manage complex rule-sets.
Automation Rules

We’ll look at how to setup flat automation rules and rules within Workflows, and I’ll show you how to best manage complex rule-sets.

Advanced Level

These are advanced strategies that cover how to systematize how you nurture leads and pitch them on your product or service.

Getting To Know Drip.js

We’ll look at how to use Drip’s JavaScript library to create opt-in forms, tag subscribers based on what they click on, track the content your subscribers read, and expose subscriber data to your website.
Liquid Templating

Go beyond just outputting custom fields. Learn how to use advanced Liquid templating filters and chains within your emails and Workflows
Strategy: Creating High-Performing Email Courses

How to create an email course. Lessons include using Campaigns and Workflows to host your email course (and the pros and cons of each)
Strategy: Lead Qualification

Do you generate leads off your website? Learn how to automatically qualify, onboard, book sales calls, and prep leads to talk with you.
Strategy: Black Friday

Learn how to do a flash discount sale using a sales strategy that netted me upwards of $8/subscriber.
Including Personalized Offers In Your Templates

You’ll see how you can make sure that you’re promoting exactly what you need to promote with every email you send.
Advanced Timed Delays

We’ll go beyond just day intervals and I’ll show you how to send just on certain days.

Mastery Level

Become an automation rockstar. These lessons will help you cause jaws to drop the next time you’re demoing your automation backend to someone.

Creating Multiple Lead Scores

Drip gives you the ability to score your leads — but it only tracks one score. Learn how to create multiple lead scores.
Sending SMS Messages

SMS messages are the ultimate push notification. Learn how to remind your subscribers of sales and upcoming webinars over SMS — all without ever leaving Drip.
“At Your Own Pace” Email Courses

I’ll show you how to use actions, like completing a worksheet, to advance a subscriber to the next lesson.
Passive Profiling

Survey your readers over time. I’ll share with you the code I use to develop rich profiles of my subscribers in an unobtrusive way.
Personalization

I’ll show you how to personalize your website and all of your email based on what you know about your subscribers. I’ll give you all the code I use to personalize my website.
In-Workflow KPI Analysis
Mixpanel Integration

Find out how to treat your website like a SaaS. If you use Mixpanel, you can sync all of your tags and custom fields with it to create complex funnels that give you unparalleled insight into the success of your business.
Behavior-Based Upsells And Pitches

Learn how to automatically pitch your subscribers on products or services based on their engagement habits.
Smart Webinar Sequences

Learn how to create turnkey webinar registration flows that prepare registrants, tracks whether registrants attend, and pitch them on a time-limited discount window for your product or service.
Case Study: Behind-the-scenes of a $100k email course

In this case study, you’ll see a start-to-finish walkthrough of an email course of mine that has yielded $100k+ in direct revenue.
Using Drip Pro Tools