Mobile Marketing is clearly one of the fastest growing disciplines in online marketing. Each week, thousands of new users adopt new mobile devices and provide their mobile numbers for marketing campaigns. From standard text messages to QR codes to full mobile applications, Mobile Marketing is everywhere.
If you’re already engaging in other online marketing campaigns, or just starting out, Mobile Marketing should be a critical part of your strategy, as it crosses boundaries into other marketing strategies.
Each Certification Course is made up of multiple modules with streaming video lessons; multiple workbooks with recommended exercises; online progress quizzes to test your knowledge; and a final online test to earn your Certification.

Training Modules
– Introduction to Mobile Marketing
– Understanding Mobile Devices
– Core Mobile Product and Service Offerings
– Supplemental Products and Service Offerings
– Mobile Advertising and Search
– Incentives and Loyalty Programs
– Combining Mobile with Other Channels
– Mobile Marketing and Social Media
– Location and Mobile
– Mobile Rules and Regulations
– Mobile Marketing Measurement and Analytics
– The Mobile Website

What You Get
– Streaming Video Lessons
– Downloadable Workbooks & Exercises