In this course you’ll learn how to…
Test your creative for maximum impact and how to use your ad spend to make your creative even betterSet up your ad account the right way so that you can take advantage of Facebook’s algorithms instead of constantly fighting against them.Create a landing page that converts—and how to test into even better conversion as time goes onAdopt the “funnel mentality” that gives our campaigns greater Reach, ROAS, ROI—and in turn—ensures we never have to rely on “virality.”If you’re ready to build your super-brand with ads (or build super-brands for your clients), don’t leave out one of the most important and overlooked aspects of a successful video campaign—the launch. Learn from the TENS OF MILLIONS of dollars we spend every year, and shortcut to your own success.
Here’s what you’ll get:
- 01. Launch Strategy
- 02. Research
- 03. Landing Page Design
- 3.5. Upsell, Checkout & Thank You Pages
- 04. Email Marketing
- 05. Facebook Ads Manager & Google Analytics
- 06. Editing Main Ad for Conversions
- 07. Remarketing Videos
- 08. Facebook Ad Buying Strategy
- 09. Hitting Publish
- 10. Bonus. Director’s Commentary