Digital Marketer – Paid Traffic Mastery 2022
This certification is designed to give you a full, fundamental understanding of how paid traffic works in today’s world and the new opportunities it will unlock for you.
Once you understand the new post-privacy playbook, you will have:
- Complete confidence in a new comprehensive media buying plan for you or your company
- Total clarity about what to do (and what NOT to do) for each of the major platforms
- A renewed sense of excitement over the profits you can almost touch once you see how simple it is to acquire new customers & sales using these strategies, and
- How to convert cold strangers into hot buyers in today’s world of paid ads while simultaneously building good will in your marketplace
Become A Certified Customer Acquisition Specialist
WHAT’S INCLUDED:
- 7 Core Modules
- 72 Video Lessons
- Paid Traffic Mastery Workbook that includes notes, tools, templates, and worksheets.
- Traffic System Planning Canvas to plan campaigns for every “temperature” of lead
- A Tech Stack checklist
- Customer Avatar Worksheet to ideate your ideal customers
- Customer Value Journey Worksheet for designing a marketing plan that turns cold traffic into customers & brand advocates
- Paid Traffic Mastery Pacing Calendar for bite-sized lesson planning that fits into your busy schedule
- Paid Traffic Mastery Study Guide to ensure you pass the course with flying colors
- Credential Badge & Certificate to display on your website & social media pages
- 1 Final Comprehensive Certification Exam
What Will I Learn?
- Module 1 – Core Concepts of Paid Traffic
- Module 2 – Your Tech Stack
- Module 3 – Crafting Your Campaign Assets
- Module 4 – Google Ads
- Module 5 – YouTube Ads
- Module 6 – Facebook Ad Network
- Module 7 – Scaling Your Ads