Bretty Curry (Smart Marketer) – Google Performance Max Blueprint

What You Get:

MODULE 1: Getting Started With Performance Max

MODULE DETAILS

• What is Performance Max?
• How P-Max Differs from Other Google Campaign Types
• How P-Max Fits into Your Marketing Stack
• Case Study: How an Outdoor Brand Got 2.7X ROI with One P-Max Campaign

MODULE 2:Using Performance Max To Maximize Shopping

MODULE DETAILS

• Campaign Strategy: Goals & Setup
• Audience Signals Bidding strategy
• Listing Groups & Product Feed
• Case Study: Maximizing P-Max Conversions for oVertone
• Assembling Creative Assets for Successful Ads
• Campaign #1 Buildout: Leveraging Shopping for Efficient Growth
• Case Study: Auto brand 2x’s Revenue and gets 295% ROI

MODULE 3:Performance Max For Top-Of-Funnel Growth

MODULE DETAILS

• Going Beyond Shopping for Scale
• Listing Groups & Shopping Ads
• Display Network for Scale / New Traffic & Customer Acquisition
• YouTube Ads – Video Strategy, Assets & Hooks
• Campaign Buildout #2
• Reporting Insights & Optimization
• Case Study: Health and Wellness Brand Gets 8.6K conversions with P-Max
• Action Items for Executing Your Blueprint

Sale Page: Bretty Curry (Smart Marketer) – Google Performance Max Blueprint