Brendon Burchard – Total Product Blueprint 2021
Course Overview
Total Product Blueprint is an advanced deep-dive implementation training on how to:
1. CREATE virtual products/services from your passions, knowledge or advice.
2. MARKET those products/services effectively to build your online business and respected personal brand.
3. Learn the TACTICAL details for creating and marketing these products/services:
- Live Online Training Events
- Virtual Coaching (Individual or Group Coaching Programs)
- Webinars (Paid or Free)
- Memberships/Subscriptions, where you charge monthly!
- Online Courses!
Training provides sample product creation outlines, webpage layouts, sales video outlines, marketing emails, and more!
These are the TACTICAL and ADVANCED strategies that have made Brendon Burchard one of the most successful online trainers and coaches in history. These are VERY different, practical and scalable strategies that make ALL the difference in your business!
Module 1: ONLINE COURSES
No one in the industry has created more blockbuster online courses. Why? Because of the outlines and sales strategies you’ll learn in Total Product Blueprint.
- YES, even beginners can create a course (and SHOULD – learn why, when, and HOW in this module).
- You’ll learn how to CREATE your course and how to LAUNCH your course!
Module 2: MEMBERSHIPS /SUBSCRIPTION PROGRAMS!
Recurring revenue is the LIFELINE of any business.
- How do you offer and sell content that you charge every month for?
- Which types of content work best?
- How much should you charge?
- What should you do so that people can join ANYTIME?
- What systems are best to release, manage and sell the content and customers?
- Yep, that’s all in TPB!
Module 3: PAID OR FREE WEBINARS!
Webinars are STILL hot, but they don’t all have to be FREE!
- What if you charged for a webinar series? Or, what if you did a free webinar, then sold on it?
- What’s the best OUTLINE for a sales webinar?
- How do you get people and keep people on a webinar anyway? YES, that’s all in Total Product Blueprint!
Module 4: VIRTUAL COACHING SERVICES/PROGRAMS
- How do you CHARGE MORE for virtual coaching?
- How do you get more people into your program?
- What about GROUP COACHING?
- Which coaching programs allow you to truly scale, and are popular and high-converting NOW?
- Yep, that’s in TPB!
Module 5: LIVE ONLINE TRAINING EVENTS!
What if you just want to do a one-time only live training?
- What should you teach, exactly?
- What adds real value?
- What do people pay for?
- How do you sell a live virtual event, especially when you’re just starting?
- Yep, that’s in TPB!